Karastan Statement Maker Campaign
The “Make a Statement—Your Own” line combined with Karastan's products and a successful female appealed to its target audience of individual, design-conscious women. The 5th edition of this series featuring Jewel Murray ran print ads in major home-related magazines and reinforced the message with in-store point of sale items. Honors Award in the 39th Creativity Annual Awards.
Client: Mani & Co. / Karastan
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print ad
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point of purchase materials
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print ad
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print ad
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print ad
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print ad